Last updated: 21th of December 2014
We may make changes to this Privacy Statement from time to time so please check it regularly for the latest information on how We gather and process your personal data. If We make any material changes We will notify you by email (sent to the e-mail address specified in your account with us) or by means of a notice on this Site prior to the change becoming effective.
We are Adbrain Ltd. (“Adbrain”, “We”, “Our”, “Us”) of Albert House, 256-260 Old Street, London EC1V 9DD. Adbrain provides Technology Services to Our customers, including advertisers, publishers, media agencies and other technology platforms. Our customers use Our Technology Services for a variety of purposes including but not limited to delivering adverts to consumers, analytics and research, optimisation and media campaign planning. We collect data about users as a result of Our customer’s using Our Technology Services.
For the purposes of the UK’s data protection laws, We are the “data controller” of your personal data as it relates to usage of this website which means We are legally responsible to you for the way We gather and process your personal data. Adbrain has notified the UK’s Information Commissioner’s Office and is registered on the Data Protection Register under registration number ZA004370.
We may use your Personal Data:
Adbrain may disclose your personal data:
The Personal Data which We collect about you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”) which may not provide for the same level of legal protection of your information as you enjoy in the United Kingdom. You consent to these transfers.
Where you provide Us with your contact details and We are allowed to do so, We may send you marketing communications about our products, services, events, training and education programs. If at any point you want Us to stop sending you marketing communications, you can opt-out here or in the link provided in the marketing email itself.
Adbrain is not responsible for the privacy policies of third party websites. You should make sure you are comfortable with the privacy practices of third party websites before sharing any personal data with them.
We retain the personal data you provide in your usage of Adbrain.com for a period of 12 months of your ceasing to be a customer or supplier or such longer period as we reasonably feel is necessary for us to properly meet our legal obligations and unless requested otherwise (see above “What Choices Do I Have”)
Adbrain adheres to the Interactive Advertising Bureau principles and the European Advertising Standards Alliance Best Practise Recommendations for Online Behavioural Advertising. For additional information regarding online behavioural advertising and the choices you have click here. This means that whenever Adbrain serves a creative that creative will be accompanied by an Adchoices Icon which you can click on it to take control of data collection, including opting out of Adbrain’s Technology Services
The majority of the information We use to create such identities is received through the “bidstream”. The bidstream is provided to us by Our inventory partners and contains data collected and derived from your device when your device requests an advert from within a mobile browser or a mobile application. We may enhance this bidstream data further using information from the publisher to whom the advertising request is made, third party data which AdBrain has bought in and data provided by AdBrain’s customers. The main purpose of enhancing data is to allow Our customers to more accurately show adverts to users from advertisers that the users are likely to be interested in.
If you do not wish your device(s) to be included in Adbrain IDs, you can opt-out at any point. You can do so through providing your device ID to Us which will opt you out of receiving in-app adverts from Adbrain on your device. Please note that if you have more than one device you will need to complete this opt-out process for each device. The change made by the opt-out process is permanent unless you choose to opt back into receiving advertising from Adbrain. This opt-out only acts to prevent adverts from the Adbrain network – in order to opt out of any other networks, you will need to visit the website of the applicable network operator. In addition, this will only act as an opt-out from in-app advertising; to opt out of cookies being placed on your device within your mobile browser, please visit this page using a browser on your device.
If you have any questions regarding this policy or Our practices, or if you wish to register a dispute, you can contact us at firstname.lastname@example.org or via postal mail at Albert House, 256-260 Old Street, London EC1V 9DD. We will respond to questions or concerns within 5 days.